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Category: Growth

Product Strategy – You Don’t Need A “Full Line”

On June 2, 2019 By John In Growth

You hear this a lot in SKU rationalization projects, where you’re trying to clean up the pieces of a non-performing assortment of products. “We need this to offer a full line” However, we’ve carried the …

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A Better Way To Measure Sales Growth

On June 2, 2019 By John In Growth

Ah, the sales report. There are days where I think the finance department really needs to take lessons from the selling team on the subject of “pro-forma” accounting. Because when our bonuses are on the …

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